Sun, April 27, 2008
The most common question I've been getting as of late is "who other than the under-30 crowd uses Facebook?" Well, I would venture to say not as many as Facebook would like. That probably explains their active pursuit towards making it more ‘adult friendly’.
The one thing I’ve always loved about Facebook was their technology and how inviting they made it. It’s no surprise to me that they continue to grow and more and more people become connected. I’m still not sure how they ultimately monetize the eyeballs – but that’s a different topic for a different day. I was happy to come across the following article from Fortune Magazine where they are reporting updates in how Facebook is improving the one issue that older demographics have complained about – privacy controls. The one thing that has always annoyed me about Facebook was the privacy controls. {A sneeze somehow makes it on my profile}. I would say it’s certainly a generational thing that older demographics are more protective of what they publicize about themselves. No, I don’t want to share my 4am photos from the night of the Tony Awards! And, no, I don’t want to see inappropriate photos from others I see in my daily work environment! TMI!
Anyway, read on. It’s an interesting read that also touches on their continued plans of reaching international audiences which, by the way, is 60% of their current user base. Who knew?
Read On
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