theSITUATION: One Reason Why Your Next Email Blast Should Land on a Monday

One Reason Why Your Next Email Blast Should Land on a Monday

A new study shows that people search the weekends for gifts at the brick-and-morter stores but many follow-up online on Monday to make purchases.

So, the weekend is for searching and the Monday is for purchasing to many folks.

So, with that said, should a Monday Playbill email blast in November or December lean towards mentioning "a perfect holiday gift"?

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