So, New York City is now looking into offering wireless Internet access throughout the city. The Internet has long been labeled as the vehicle to promote advance ticket sales. Finally, with more connectivity, this new initiative could enable the Internet to have a strong effect on day of sales.
You may remember a few weeks back we ran a story about how over 50% of tourists were bringing their laptops with them on vacation to help plan their trip.
This is all pretty compelling evidence that we, as an industry, need to think of new ways to tap this audience.
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