theSITUATION: New Study: One in Four View Web Video Weekly

New Study: One in Four View Web Video Weekly

According to a new report, one in four web users view video online at least once a week. Here are the key statistics from the report:

Who are they?

Almost two-thirds--65 percent--of those who view Web video at least once a week are male
the average age of the weekly-plus viewers is 33

What do they watch?

"Entertainment and news are among the most popular offerings. When asked what type of content they found most appealing, online video watchers said the most attractive content was video that could only be found online--and not TV, DVD, or other media."

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